32. According to Paragraph 2, CSR helps a company by [A] winning trust from consumers. [B] guarding it against malpractices. [C] protecting it from being defamed. [D] raising the quality of its products. 【答案】[A]
【解析】细节题。根据题干中的出处提示“Paragraph 2”定位到第二段第二句：This could add value to their businesses in three ways. This指的是CSR，根据接下来讲到的三点：第一点是，消费者认为这样的公司产品质量比较高；第二点是，顾客更愿意购买这样公司的产品；第三点是，通过一个更为广泛的“晕轮效应”，消费者会更多地考虑这样的公司的产品。可知，有CSR支出的公司会吸引更多的消费者，[A]项“赢得消费者的信任”，是对整个三点的总结，故为正确答案。[B]项 防止公司里的玩忽职守，[C]项 保护公司免受毁谤，[D]项 提升公司产品的质量，均在原文中未提及，故排除。
33. The expression “more lenient’ (Line 2, Para. 4) is closest in meaning to [A] more effective [B] less controversial [C] less severe [D] more lasting 【答案】[C]
【解析】猜词题。根据题干中的出处提示“line 2, para. 4”及信号词“more lenient”定位到原文中的第四段第一句：The study found that...penalties。明显此句中more lenient 修饰 penalties(惩罚) ，要想推测出more lenient的含义，需要知道被起诉的公司中，那些有着全面的CSR项目的公司和penalties 之间的联系。本项在第五段的最后一句最容易被看出来，第五段最后一句提到那些在CSR有较大投资的公司，当被起诉有贿赂行为时，所受到的罚金要比通常的罚金低40%左右，可知这样的公司会受到较轻的惩罚，故more lenient是较轻，即较不严重的意思，故选[C]项。[A]项 更有效的，[B]项 较少有争议的，[D]项 更持久的，这三项均不是more lenient的意思，故排除。
34. When prosecutors evaluate a case, a company’s CSR record [A] has an impact on their decision. [B] comes across as reliable evidence. [C] increases the chance of being penalized. [D] constitutes part of the investigation. 【答案】[A]
【解析】细节题。题干问的是 CSR record 与 prosecutors evaluate a case 的关系，根据题干中的信号词prosecutors evaluate a case可回文中定位到第五段第一句：In all...in CSR。这里的be influenced与[A]项 has an impact 对应，即一个公司的CSR会影响检察官对其
案件的评估，故选[A]项。[B]项被检察官认为是可靠的证据，[C]项 增加了被惩罚的机会，[D]项 构成了调查的一部分，这三项均在原文中没有提及，故排除。
35. Which of the following is true of CSR, according to the last paragraph? [A] Its negative effects on businesses are often overlooked. *B+ The necessary amount of companies’ spending on it is unknown. *C+ Companies’ financial capacity for it has been overestimated. [D] It has brought much benefit to the banking industry. 【答案】[B]
【解析】判断题题干问的是根据最后一段，有关CSR的论述哪个是对的。定位到原文最后一段，根据其内容可知“研究人员承认到其研究没有回答如下问题：公司应该在CSR方面花费多少钱”。[B]项的意思是“公司在CSR方面的花费是未知的”，属于原文的同义替换，故正确。[A]项 CSR对公司的负面影响经常被忽视，[C]项 公司对CSR的经济承担力被过高估计了，[D]项 CSR给银行业带来了很多好处，这三项在文中均为提及，故排除。
Text 4
There will eventually come a day when The New York Times ceases to publish stories on newsprint. Exactly when that day will be is a matter of debate. “Sometime in the future,” the paper’s publisher said back in 2010.
Nostalgia for ink on paper and the rustle of pages aside, there’s plenty of incentive to ditch print. The infrastructure required to make a physical newspaper-printing presses, delivery trucks — isn’t just expensive; it’s excessive at a time when online-only competitors don’t have the same set of financial constraints. Readers are migrating away from print anyway. And though print and sales still dwarf their online and mobile counterparts, revenue from print is still declining.
Overhead may be high and circulation lower, but risking to eliminate its print edition would be a mistake, says BuzzFeed CEO Jonah Pere. Peretti says the Times shouldn’t waste time getting out of the print business, but only if they go about do, it the right way. “Figuring out a way to accelerate that transition would make sense for them,” he said, “but if you discontinue it, you’re going to have your most loyal customers really upset with you.”
Sometimes that’s worth making a change anyway. Peretti gives the example of Netflix discontinuing its DVD-mailing service to focus on streaming. “It was seen as a blunder,” he said. The move turned out to be foresighted. And if Peretti were in charge at the Times? “I wouldn’t pick a year to end print,” he said. “I would raise prices and make it into more of a legacy product.”
The most loyal customers would still get the product they favor, the idea goes, and they’d feel like they were helping sustain the quality of something they believe in. “So if you are overpaying for print, you could feel like you were helping,” Peretti said, “Then increase it at a higher rate each year and essentially try to generate additional revenue.” In other words, if you’re going to make a print product, make it for the people who are already obsessed with it, Which may be what the Times is doing already. Getting the print edition seven days a week costs nearly $500 a year — more than twice as much as a digital-only subscription.
“It’s a really hard thing to do and it’s a tremendous luxury that BuzzFeed doesn’t have a legacy business,” Peretti remarked. “But we’re going to have questions like that where we have things we’re doing that don’t make sense when the market changes and the world changes. In those situations, it’s better to be more aggressive than less aggressive.”
36. The New York Times is considering ending it’s print edition partly due to
[A] the pressure form its investors [B] the complaints from its readers [C] the high cost of operation [D] the increasing online ad sales. 【答案】[C]
【解析】细节题。题干问的是《纽约时报》考虑停止纸质版新闻印刷出版的原因是什么。文章首段首句即是此内容的同义表达，第二段解释具体原因，第二句：The infrastructure...isn’t just expensive; it’s excessive at a time when online-only competitors don’t have the same set of financial constraints. 意思是纸质印刷所要求的基础设施不仅仅贵而且多余，因为他们的网络竞争对手没有这样的经济上的限制。[C]项“运行的高成本”是对原文内容的总结，故正确。[A]项 来自于投资者的压力，[B]项 来自于读者的投诉，[D]项 网络广告销售的增长，这三项在文中均未提及，故排除。
37.Peretti suggests that.in face of the present situation, the Times should [A] make strategic adjustments [B] end the print edition for good [C] seek new sources of readership [D] aim for efficient management 【答案】[A]
【解析】细节题。题干问的是：面对目前的形势，Peretti建议《纽约时报》怎么做。根据信号词Peretti回原文中定位至第四段，首句内容是Peretti说《纽约时报》不该浪费时间去想着如何停止纸质印刷，而应该找到一种正确的方法去解决这件事。接着第二句Peretti说找到一种方式来促进这种转变会对他们来说有用处。可知Peretti认为《纽约时报》应当做出一些改变而非停止纸质版的发行，[A]项“做出策略上的调整”是对原文的同义转述，故正确。[B]项 永远结束纸质版，与原文意思相反，故排除；[C]项 寻求新的读者资源，[D]项 以高效的管理为目标，在原文中未提及，故排除。
38.It can be inferred front Paragraphs 5 and 6 that a “legacy product” [A] will have the cost of printing reduced. [B] is meant for the most loyal customers. [C] helps restore the glory of former times. [D] expands the popularity of the paper. 【答案】[B] 【题型】推断题。
【解析】题干意思为：从第五、六段可以推断出“传承产品” 。根据信号词legacy product定位到第五段最后一句：I would raise prices and make it into more of a legacy product.不仅要提高价格还要将它变为一种遗留品。单单这一句不足以做出选择，需要继续往下看在第六段中有没有对于这个词的解释。第六段开头提到了他认为大部分忠实的消费者依旧会坚持购买他们喜欢的产品，而且他们会认为是
在帮助维持他们所信任的产品的质量。可见Peretti认为忠实的购买者不会有改变，如果可以每年增加一些比例，那么依旧是可以创收的。紧接着出现了in other worlds(换句话说)，如果我们要做这些print product(印刷产品)，那就为那些已经痴迷于他们的人而做吧。[B]项“是为多数忠实的顾客设计的”，是对原文内容的同义替换，为正确答案。[A]项 会降低印刷成本，[C]项 重建以往的荣耀，[D]项 扩大报纸的受欢迎程度，这三项均在文中未提及，故排除。
39. Peretti believes that in a changing world, [A] traditional luxuries can stay unaffected. [B] aggressiveness better meets challenges. [C] cautiousness facilitates problem-solving. [D] legacy businesses are becoming outdated. 【答案】[B] 【题型】细节题。
【解析】题干以为：Peretti认为，在一个变化的世界里 。根据信号词Peretti和changing world可回文中定位到文章最后一段，由最后一段可知Peretti认为在市场在变化、世界在变化的情况中，更有进取心是更好的。[B]项“进取精神可以更好地迎接挑战”，本项是对原文的同义转述，故正确。[A]项 传统的奢侈品不会受到影响，在文中未提及，故排除；[C]项 谨慎小心促进问题的解决，与原文意思相反，故排除；[D]项 传统产业正在变得过时，在文中未提及，故排除。
40 . Which of the following would be the best title of the text [A] Make Your Print Newspaper a Luxury Good [B] Keep Your Newspaper Forever in Fashion [C] Cherish the Newspaper Still in Your Hand [D] Shift to Online Newspapers All at Once 【答案】[A] 【题型】主旨题。
【解析】全文由《纽约时报》纸质版终有一天会面临倒闭的危机引出话题，重点阐述Peretti对此问题的看法：《纽约时报》纸质版应该考虑转型——为大部分忠实的顾客提供遗留品。后面接着阐述了如何将《纽约时报》做成这种专为忠实的顾客制作的高价遗留品。[A]项“将你的印刷报纸做成一个奢侈品”，a luxury good是对原文中提到的高价“legacy product”的同义转述，故正确。B.始终保持你的报纸时尚前沿，[C]项 珍惜你手中仍然拥有的报纸，[D]项 立刻转向网络在线报纸，均不是本文要的主旨，故排除。
Part B Directions:
Read the following text and answer the questions by choosing the most suitable subheading from the list A-G for each of the numbered paragraphs(41-45). There are two extra subheadings. Mark your answers on the ANSWER SHEET.
[A] Create a new image of yourself
[B] Decide if the time is right [C] Have confidence in yourself [D] Understand the context [E] Work with professionals [F] Know your goals [G] Make it efficient
No matter how formal or informal the work environment, the way you present yourself has an impact. This is especially true in fast impressions. According to research from Princeton University, people assess your competence, trustworthiness, and likeability in just a tenth of a second, solely based on the way you look.
The difference between today’s workplace and the “dress for success” era is that the range of options is so much broader. Norms have evolved and fragmented. In some settings, red sneakers or dress T-shirts can convey status; in others not so much. Plus, whatever image we present is magnified by social-media services like LinkedIn. Chances are, your headshots are seen much more often now than a decade or two ago. Millennials, it seems , face the paradox of being the least formal generation yet the most conscious of style and personal branding. It can be confusing.
So how do we navigate this? How do we know when to invest in an upgrade? And what’s the best way to pull off one that enhances our goals? Here are some tips:
41_________________
As an executive coach, I’ve seen image upgrades be particularly helpful during transitions-when looking for a new job, stepping into a new or more public role, or changing work environments. If you’re in a period of change or just feeling stuck and in a rut, now may be a good time. If you’re not sure, ask for honest feedback from trusted friends, colleagues and professionals. Look for cues about how others perceive you. Maybe there’s no need for an upgrade and that’s OK.
【答案】[B]
【解析】此段第一句话主句里面说“在过渡的阶段提升自我形象尤其有用”。第二句和第三、四句分别展开说明，第二句表明：如果你处在变动的时期或者感觉需要变动，那么可能这可能是一个好的时机。相反，第三、四句话表示：如果不确定的话，就需要得到别人的反馈了，也许无需提升。故整段的意思是说要先确定是否现在是提升自我形象的正确时机。故答案为[B]项。
42.__________________
Get clear on what impact you’re hoping to have. Are you looking to refresh your image or pivot it? For one person, the goal may be to be taken more seriously and enhance their professional image. For another, it may be to be perceived as more approachable, or more modern and stylish. For someone moving from finance to advertising, maybe they want to look more “SoHo.”(It’s OK to use characterizations like that.)
【答案】[F]
【解析】此段中心句即第一句话，表明“要清楚你想要的结果或影响”。其实就是你想要的目标。紧接着开始解释，提到比如，你是否想要更新你的形象？那么，对于一个人来讲，这个目标可能是要变得严肃些或者要加强专业的形象。对于其他人，这个目标可能是要变得更平易近人，或者是更现代化、更时尚。对于那些要从金融转到广告的，他们可能得看起来更“SOHO”。可见整段都在讲目标，[F]项中的“goal”与之对应，故为答案。