Delegates, staff: Hello! in the run-up to the Spring Festival, we held one session of four staff representatives Conference 2013-workshop, full back in 2012, careful analysis of the current situation, discuss 2013 development plans. Here, on behalf of my company 2013 work reports to the General Assembly, for consideration. Pillar I, 2012 back in 2012, XX power companies adhere to the party's 17 great spirit for guidance, comprehensively implement the scientific concept of development, promoting cost-leadership strategy, standards, focus on implementation, lean management, continuously improve, smooth present safety situation of enterprise management, business management and control scientific and standardized, and the dedication of staff, manage a harmonious and democratic atmosphere of the good situation. Main indicators are as follows:-the battery indicator: power generation totaled 7.815 billion kWh, beyond the annual budget implementation capacity of 315 million kWh, an increase of 757 million kWh. Sales totaled 7.425 billion kWh, exceeding sales of 330 million kWh the annual Executive budget, an increase of 729 million kWh. --Security measures: unplanned outages 2.5 times. No personal injury accident occurred, no major accident and above, no major fire accidents without environmental pollution accidents, safety for three consecutive years to maintain stability to good posture. Business financial indicators: total profits of 255 million Yuan, beyond the annual budget of 207 million Yuan, beyond the Datang company index 41.89 million Yuan, an increase of 1.76 million Yuan, FCM assessment at grade four. --Energy: power supply standard coal completing 312.25 g/kWh, down 0.1 g/kWh; integrated auxiliary power consumption ratio in 5.12%, down 0.26%; pollutant emissions performance greatly reduced compared to last year, carbon 0.09 g/kWh, sulfur dioxide 0.104 g/kWh NOx 0.512 g/kWh; dust removal efficiency of more than 99.8%. --Reliability index: equivalent availability factor in 93.47%, increased 7.95% from a year earlier. Equivalent forced outage rate 0.08%, 0.16% reduction over the same period a year earlier. Major achievements: first, we should adhere to the two \ment system\ngthening technological research, strengthen hidden hazards control and intrinsic safety Enterprise construction took new steps. -The two \ng the power of the company management system and the application and implementation of the safety loop five-star management system, improve the safety management system, realize the system of safety control. Further regulate security routines, safety supervision and management network role to play to achieve closed-loop. Strengthening the supervision and management of habitual violation of, strengthening the safety supervision of outsourcing contractors. Carried out in spring and autumn of security inspections, flood control and inspection, safety production month, day supervision of production safety and the Olympic Games and other
电大学历教育专科 工商管理专业毕业作业
（试用）
学生姓名：_____________ 学号：________________ 入学时间：_____________ 分校：________________
新疆广播电视大学
ctivities, comprehensive and tamping Safety Foundation ... Troubleshooting, management mechanism, give full play to role of technical supervision and realization of troubleshooting, management, improved process management. This year completed the boiler lower header leakage, boiler pressure, a major risk management, completed 29 of great risks and 3 General problems of governance. Complete chemistry lab construction, thermal control, and complete the boiler scale integrated management, host shafting vibration of 10 scientific and technological projects, such as. Complete supercritical 630MW on-line simulation system development and application of circulating water MCC standby power transformation, the transformation of desulfurization waste water, the unit water supply system of comprehensive treatment and discharge valve modification of coal mill 5 key technological transformation projects, group health is improved. --Science and technology innovation is further increased. Strengthen the characteristics of supercritical unit major issues, gradually clearing the particularity of supercritical unit and regularity. Developed motor oil time management, switch action times, statistics, coal-aided measurement software, improves the production level of lean management. Increased investment in science and technology, reporting science and technology projects and 14 technical project total cost percentage of the total annual production output of 0.25%. \coal-fired power plant flue gas desulfurization, denitrification complete development and application of key technologies\, won the national science and technology progress second prize. 630MW supercritical units optimized control strategies and the 630MW development and application of on-line simulation system for supercritical units, supercritical 600MW units of turbine driven boiler feed pump set of comprehensive treatment of defects Datang technology respectively one or two and third. Meanwhile, information technology achievements, the company was named \na power information technology benchmarking enterprises.\ir and maintenance has improved further. Modify the inspection standards and standards on a regular basis, standardizing work procedures, checking and inspection project. Deepening the BFS++ system, and implements maintenance information shared. Reorganizing RB logic again, and ensure the success of the RB. Innovating the mechanism of maintenance management, implemented a project manager system. Successful completion of two autonomous maintenance, reliability improved steadily. Implementing two c-level maintenance, project themselves 48.7% and 42.3%, respectively. Accomplish two circulating pumps repair and overhaul of four Mills, maintenance teams to get exercise. Promote the work of energy saving and consumption reducing, complete the unit energy consumption diagnosis, plant water balance test, 10 energy-saving projects. Second, we should adhere to \he economic benefits of improving, outreach Delegates, staff: Hello! in the run-up to the Spring Festival, we held one session of four staff representatives Conference 2013-workshop, full back in 2012, careful analysis of the current situation, discuss 2013 development plans. Here, on behalf of my company 2013 work reports to the General Assembly, for consideration. Pillar I, 2012 back in 2012, XX power companies adhere to the party's 17 great spirit for guidance, comprehensively implement the scientific concept of development, promoting cost-leadership strategy, standards, focus on implementation, lean management, continuously improve, smooth present safety situation of enterprise management, business management and control scientific and standardized, and the dedication of staff, manage a harmonious and democratic atmosphere of the good situation. Main indicators are as follows:-the battery indicator: power generation totaled 7.815 billion kWh, beyond the annual budget implementation capacity of 315 million kWh, an increase of 757 million kWh. Sales totaled 7.425 billion kWh, exceeding sales of 330 million kWh the annual Executive budget, an increase of 729 million kWh. --Security measures: unplanned outages 2.5 times. No personal injury accident occurred, no major accident and above, no major fire accidents without environmental pollution accidents, safety for three consecutive years to maintain stability to good posture. Business financial indicators: total profits of 255 million Yuan, beyond the annual budget of 207 million Yuan, beyond the Datang company index 41.89 million Yuan, an increase of 1.76 million Yuan, FCM assessment at grade four. --Energy: power supply standard coal completing 312.25 g/kWh, down 0.1 g/kWh; integrated auxiliary power consumption ratio in 5.12%, down 0.26%; pollutant emissions performance greatly reduced compared to last year, carbon 0.09 g/kWh, sulfur dioxide 0.104 g/kWh NOx 0.512 g/kWh; dust removal efficiency of more than 99.8%. --Reliability index: equivalent availability factor in 93.47%, increased 7.95% from a year earlier. Equivalent forced outage rate 0.08%, 0.16% reduction over the same period a year earlier. Major achievements: first, we should adhere to the two \ment system\ngthening technological research, strengthen hidden hazards control and intrinsic safety Enterprise construction took new steps. -The two \ng the power of the company management system and the application and implementation of the safety loop five-star management system, improve the safety management system, realize the system of safety control. Further regulate security routines, safety supervision and management network role to play to achieve closed-loop. Strengthening the supervision and management of habitual violation of, strengthening the safety supervision of outsourcing contractors. Carried out in spring and autumn of security inspections, flood control and inspection, safety production month, day supervision of production safety and the Olympic Games and other毕业作业说明
1、工商管理（专科）专业毕业作业占5学分，90课时。
2.本作业适用于工商管理（专科）专业的两个方向：工商企业管理方向、市场营销方向。
3、本作业题依据管理学基础、市场营销学、统计学原理、财务管理、资源与运营管理、个人与团队管理、推销策略与艺术、服务营销等工商管理（专科）专业主干课程的核心内容设计。 4.评分要求：
（1）本作业按照百分制评分。60分为及格。 （2）辅导教师参照每道题目设定的评分标准进行评定。
（3） 辅导教师对学生的答题务必进行客观、公正的评价。
（4）学生必须达到60分以上才能取得该环节的学分。（5）作业抄袭或雷同，计为0分，并不能取得学分。 5. 答题要求：
（1）学生应按照题目要求答题。
（2）第一部分专业基础知识、第四部分计算分析有唯一答案，第二部分案例分析、第三部分管理故事启示答案不唯一。
ctivities, comprehensive and tamping Safety Foundation ... Troubleshooting, management mechanism, give full play to role of technical supervision and realization of troubleshooting, management, improved process management. This year completed the boiler lower header leakage, boiler pressure, a major risk management, completed 29 of great risks and 3 General problems of governance. Complete chemistry lab construction, thermal control, and complete the boiler scale integrated management, host shafting vibration of 10 scientific and technological projects, such as. Complete supercritical 630MW on-line simulation system development and application of circulating water MCC standby power transformation, the transformation of desulfurization waste water, the unit water supply system of comprehensive treatment and discharge valve modification of coal mill 5 key technological transformation projects, group health is improved. --Science and technology innovation is further increased. Strengthen the characteristics of supercritical unit major issues, gradually clearing the particularity of supercritical unit and regularity. Developed motor oil time management, switch action times, statistics, coal-aided measurement software, improves the production level of lean management. Increased investment in science and technology, reporting science and technology projects and 14 technical project total cost percentage of the total annual production output of 0.25%. \coal-fired power plant flue gas desulfurization, denitrification complete development and application of key technologies\on the national science and technology progress second prize. 630MW supercritical units optimized control strategies and the 630MW development and application of on-line simulation system for supercritical units, supercritical 600MW units of turbine driven boiler feed pump set of comprehensive treatment of defects Datang technology respectively one or two and third. Meanwhile, information technology achievements, the company was named \na power information technology benchmarking enterprises.\ir and maintenance has improved further. Modify the inspection standards and standards on a regular basis, standardizing work procedures, checking and inspection project. Deepening the BFS++ system, and implements maintenance information shared. Reorganizing RB logic again, and ensure the success of the RB. Innovating the mechanism of maintenance management, implemented a project manager system. Successful completion of two autonomous maintenance, reliability improved steadily. Implementing two c-level maintenance, project themselves 48.7% and 42.3%, respectively. Accomplish two circulating pumps repair and overhaul of four Mills, maintenance teams to get exercise. Promote the work of energy saving and consumption reducing, complete the unit energy consumption diagnosis, plant water balance test, 10 energy-saving projects. Second, we should adhere to \he economic benefits of improving, outreachDelegates, staff: Hello! in the run-up to the Spring Festival, we held one session of four staff representatives Conference 2013-workshop, full back in 2012, careful analysis of the current situation, discuss 2013 development plans. Here, on behalf of my company 2013 work reports to the General Assembly, for consideration. Pillar I, 2012 back in 2012, XX power companies adhere to the party's 17 great spirit for guidance, comprehensively implement the scientific concept of development, promoting cost-leadership strategy, standards, focus on implementation, lean management, continuously improve, smooth present safety situation of enterprise management, business management and control scientific and standardized, and the dedication of staff, manage a harmonious and democratic atmosphere of the good situation. Main indicators are as follows:-the battery indicator: power generation totaled 7.815 billion kWh, beyond the annual budget implementation capacity of 315 million kWh, an increase of 757 million kWh. Sales totaled 7.425 billion kWh, exceeding sales of 330 million kWh the annual Executive budget, an increase of 729 million kWh. --Security measures: unplanned outages 2.5 times. No personal injury accident occurred, no major accident and above, no major fire accidents without environmental pollution accidents, safety for three consecutive years to maintain stability to good posture. Business financial indicators: total profits of 255 million Yuan, beyond the annual budget of 207 million Yuan, beyond the Datang company index 41.89 million Yuan, an increase of 1.76 million Yuan, FCM assessment at grade four. --Energy: power supply standard coal completing 312.25 g/kWh, down 0.1 g/kWh; integrated auxiliary power consumption ratio in 5.12%, down 0.26%; pollutant emissions performance greatly reduced compared to last year, carbon 0.09 g/kWh, sulfur dioxide 0.104 g/kWh NOx 0.512 g/kWh; dust removal efficiency of more than 99.8%. --Reliability index: equivalent availability factor in 93.47%, increased 7.95% from a year earlier. Equivalent forced outage rate 0.08%, 0.16% reduction over the same period a year earlier. Major achievements: first, we should adhere to the two \ment system\ngthening technological research, strengthen hidden hazards control and intrinsic safety Enterprise construction took new steps. -The two \ng the power of the company management system and the application and implementation of the safety loop five-star management system, improve the safety management system, realize the system of safety control. Further regulate security routines, safety supervision and management network role to play to achieve closed-loop. Strengthening the supervision and management of habitual violation of, strengthening the safety supervision of outsourcing contractors. Carried out in spring and autumn of security inspections, flood control and inspection, safety production month, day supervision of production safety and the Olympic Games and other（3）题目中有字数要求的，学生答题应达到所要求的字数，否则辅导教师应评定为不及格。
（4）学生在作每道题目时，要求准确地应用相应的学科理论进行分析，并紧密围绕题目内容回答，不得抛开题目随意发挥。
（5）答题要求思路清晰，具有较强的逻辑性。
题号 得分 一 二 三 四 五 六 七 八 九 十 总分 第一部分：专业基础知识
得分 评分教师 一、单项选择题（只有一个正确选项，将其填写在括号中，多选不得分。每小题1分，共计15分）
1、一种观点认为，只要企业能提高产品的质量、增加产品的功能，便会顾客盈门。这种观念就是（ ）。
A、生产观念 B、产品观念 C、推销观念 D、市场营销观念
2、以下组织结构形式中，（ ）最适用于组织部门间的横向协作和攻关项目。 A、职能制结构 B、直线职能制结构 C、事业部制结构 D、矩阵制结构
3、企业的管理目标的最优表达是（ ）。
A、利润最大化 B、每股利润最大化 C、企业价值最大化 D、资本利润率最大化
4、资源是实现公司目标的（ ）。 A、手段 B、方法 C、前提 D、核心
5、机会成本并非实际发生的成本，不能记入会计账簿中，但是，它却可以提供一种（ ）。 A、有效的成本分析方法 B、有效的效益分析方法 C、有效的会计分析方法 D、有效的决策分析方法
6、绩效循环一般包括三个阶段，（ ）阶段不属于绩效循环。
ctivities, comprehensive and tamping Safety Foundation ... Troubleshooting, management mechanism, give full play to role of technical supervision and realization of troubleshooting, management, improved process management. This year completed the boiler lower header leakage, boiler pressure, a major risk management, completed 29 of great risks and 3 General problems of governance. Complete chemistry lab construction, thermal control, and complete the boiler scale integrated management, host shafting vibration of 10 scientific and technological projects, such as. Complete supercritical 630MW on-line simulation system development and application of circulating water MCC standby power transformation, the transformation of desulfurization waste water, the unit water supply system of comprehensive treatment and discharge valve modification of coal mill 5 key technological transformation projects, group health is improved. --Science and technology innovation is further increased. Strengthen the characteristics of supercritical unit major issues, gradually clearing the particularity of supercritical unit and regularity. Developed motor oil time management, switch action times, statistics, coal-aided measurement software, improves the production level of lean management. Increased investment in science and technology, reporting science and technology projects and 14 technical project total cost percentage of the total annual production output of 0.25%. \coal-fired power plant flue gas desulfurization, denitrification complete development and application of key technologies\on the national science and technology progress second prize. 630MW supercritical units optimized control strategies and the 630MW development and application of on-line simulation system for supercritical units, supercritical 600MW units of turbine driven boiler feed pump set of comprehensive treatment of defects Datang technology respectively one or two and third. Meanwhile, information technology achievements, the company was named \na power information technology benchmarking enterprises.\ir and maintenance has improved further. Modify the inspection standards and standards on a regular basis, standardizing work procedures, checking and inspection project. Deepening the BFS++ system, and implements maintenance information shared. Reorganizing RB logic again, and ensure the success of the RB. Innovating the mechanism of maintenance management, implemented a project manager system. Successful completion of two autonomous maintenance, reliability improved steadily. Implementing two c-level maintenance, project themselves 48.7% and 42.3%, respectively. Accomplish two circulating pumps repair and overhaul of four Mills, maintenance teams to get exercise. Promote the work of energy saving and consumption reducing, complete the unit energy consumption diagnosis, plant water balance test, 10 energy-saving projects. Second, we should adhere to \he economic benefits of improving, outreachDelegates, staff: Hello! in the run-up to the Spring Festival, we held one session of four staff representatives Conference 2013-workshop, full back in 2012, careful analysis of the current situation, discuss 2013 development plans. Here, on behalf of my company 2013 work reports to the General Assembly, for consideration. Pillar I, 2012 back in 2012, XX power companies adhere to the party's 17 great spirit for guidance, comprehensively implement the scientific concept of development, promoting cost-leadership strategy, standards, focus on implementation, lean management, continuously improve, smooth present safety situation of enterprise management, business management and control scientific and standardized, and the dedication of staff, manage a harmonious and democratic atmosphere of the good situation. Main indicators are as follows:-the battery indicator: power generation totaled 7.815 billion kWh, beyond the annual budget implementation capacity of 315 million kWh, an increase of 757 million kWh. Sales totaled 7.425 billion kWh, exceeding sales of 330 million kWh the annual Executive budget, an increase of 729 million kWh. --Security measures: unplanned outages 2.5 times. No personal injury accident occurred, no major accident and above, no major fire accidents without environmental pollution accidents, safety for three consecutive years to maintain stability to good posture. Business financial indicators: total profits of 255 million Yuan, beyond the annual budget of 207 million Yuan, beyond the Datang company index 41.89 million Yuan, an increase of 1.76 million Yuan, FCM assessment at grade four. --Energy: power supply standard coal completing 312.25 g/kWh, down 0.1 g/kWh; integrated auxiliary power consumption ratio in 5.12%, down 0.26%; pollutant emissions performance greatly reduced compared to last year, carbon 0.09 g/kWh, sulfur dioxide 0.104 g/kWh NOx 0.512 g/kWh; dust removal efficiency of more than 99.8%. --Reliability index: equivalent availability factor in 93.47%, increased 7.95% from a year earlier. Equivalent forced outage rate 0.08%, 0.16% reduction over the same period a year earlier. Major achievements: first, we should adhere to the two \ment system\ngthening technological research, strengthen hidden hazards control and intrinsic safety Enterprise construction took new steps. -The two \ng the power of the company management system and the application and implementation of the safety loop five-star management system, improve the safety management system, realize the system of safety control. Further regulate security routines, safety supervision and management network role to play to achieve closed-loop. Strengthening the supervision and management of habitual violation of, strengthening the safety supervision of outsourcing contractors. Carried out in spring and autumn of security inspections, flood control and inspection, safety production month, day supervision of production safety and the Olympic Games and otherA、制定SMART目标 B、通过目标来监督成功 C、评估目标 D、通过目标来检测成功
7、在（ ）年代，战略开始用于指导微观经济领域特别是用于指导企业经营的实践，从而出现了企业经营战略的名词。
A、60年代 B、70年代 C、80年代 D、90年代
8、中小企业广泛采取的一种战略是（ ）。
A、成本领先战略 B、差异化战略 C、目标集聚战略 D、委托经营战略
9、不属于服务性企业经营活动范畴的是（ ）。
A、人力资源开发活动 B、营销活动 C、生产活动 D、供应活动
10、流水线生产方式适用于（ ）的企业。 A、产品品种单一、生产量大而稳定
B、生产过程连续性和整体性较强和较大生产规模 C、产品体积大、结构复杂、品种数量多、批量小
D、产品体积较大、需求量比较稳定、品种与数量也比较大
11、关于信息化阐述正确的是（ ）。 A、信息化等同于通信网络化
B、人的素质和管理水平对信息活动的效率和有效性起着决定的作用 C、技术水平对信息活动的效率起着决定性的作用 D、技术落后成为信息化的主要障碍
12、准时制生产方式以（ ）为驱动。 A、订单 B、看板 C、计划 D、库存
13、双因素理论是由美国心理学家（ ）于1959年提出的。 A、赫兹伯格 B、马斯洛 C、弗罗姆 D、亚当斯
14、在推销职责中，（ ）是推销活动的最基本功能。
A、推销产品 B、开发客户 C、提供服务 D、沟通信息
15、顾客在购买（ ）时对品牌的忠诚度较高。 A、产品 B、服务 C、食品 D、便利品 得分 评分教师 二、多项选择题（至少有一个正确选项，将其填写在括号中，多选或少选均不得分。每小题1分，共计15分）
1、除了对某些同质商品外，消费者的需求总是各不相同的，这是由消费者的（ ）等差异所决定的。
ctivities, comprehensive and tamping Safety Foundation ... Troubleshooting, management mechanism, give full play to role of technical supervision and realization of troubleshooting, management, improved process management. This year completed the boiler lower header leakage, boiler pressure, a major risk management, completed 29 of great risks and 3 General problems of governance. Complete chemistry lab construction, thermal control, and complete the boiler scale integrated management, host shafting vibration of 10 scientific and technological projects, such as. Complete supercritical 630MW on-line simulation system development and application of circulating water MCC standby power transformation, the transformation of desulfurization waste water, the unit water supply system of comprehensive treatment and discharge valve modification of coal mill 5 key technological transformation projects, group health is improved. --Science and technology innovation is further increased. Strengthen the characteristics of supercritical unit major issues, gradually clearing the particularity of supercritical unit and regularity. Developed motor oil time management, switch action times, statistics, coal-aided measurement software, improves the production level of lean management. Increased investment in science and technology, reporting science and technology projects and 14 technical project total cost percentage of the total annual production output of 0.25%. \coal-fired power plant flue gas desulfurization, denitrification complete development and application of key technologies\on the national science and technology progress second prize. 630MW supercritical units optimized control strategies and the 630MW development and application of on-line simulation system for supercritical units, supercritical 600MW units of turbine driven boiler feed pump set of comprehensive treatment of defects Datang technology respectively one or two and third. Meanwhile, information technology achievements, the company was named \na power information technology benchmarking enterprises.\ir and maintenance has improved further. Modify the inspection standards and standards on a regular basis, standardizing work procedures, checking and inspection project. Deepening the BFS++ system, and implements maintenance information shared. Reorganizing RB logic again, and ensure the success of the RB. Innovating the mechanism of maintenance management, implemented a project manager system. Successful completion of two autonomous maintenance, reliability improved steadily. Implementing two c-level maintenance, project themselves 48.7% and 42.3%, respectively. Accomplish two circulating pumps repair and overhaul of four Mills, maintenance teams to get exercise. Promote the work of energy saving and consumption reducing, complete the unit energy consumption diagnosis, plant water balance test, 10 energy-saving projects. Second, we should adhere to \he economic benefits of improving, outreachDelegates, staff: Hello! in the run-up to the Spring Festival, we held one session of four staff representatives Conference 2013-workshop, full back in 2012, careful analysis of the current situation, discuss 2013 development plans. Here, on behalf of my company 2013 work reports to the General Assembly, for consideration. Pillar I, 2012 back in 2012, XX power companies adhere to the party's 17 great spirit for guidance, comprehensively implement the scientific concept of development, promoting cost-leadership strategy, standards, focus on implementation, lean management, continuously improve, smooth present safety situation of enterprise management, business management and control scientific and standardized, and the dedication of staff, manage a harmonious and democratic atmosphere of the good situation. Main indicators are as follows:-the battery indicator: power generation totaled 7.815 billion kWh, beyond the annual budget implementation capacity of 315 million kWh, an increase of 757 million kWh. Sales totaled 7.425 billion kWh, exceeding sales of 330 million kWh the annual Executive budget, an increase of 729 million kWh. --Security measures: unplanned outages 2.5 times. No personal injury accident occurred, no major accident and above, no major fire accidents without environmental pollution accidents, safety for three consecutive years to maintain stability to good posture. Business financial indicators: total profits of 255 million Yuan, beyond the annual budget of 207 million Yuan, beyond the Datang company index 41.89 million Yuan, an increase of 1.76 million Yuan, FCM assessment at grade four. --Energy: power supply standard coal completing 312.25 g/kWh, down 0.1 g/kWh; integrated auxiliary power consumption ratio in 5.12%, down 0.26%; pollutant emissions performance greatly reduced compared to last year, carbon 0.09 g/kWh, sulfur dioxide 0.104 g/kWh NOx 0.512 g/kWh; dust removal efficiency of more than 99.8%. --Reliability index: equivalent availability factor in 93.47%, increased 7.95% from a year earlier. Equivalent forced outage rate 0.08%, 0.16% reduction over the same period a year earlier. Major achievements: first, we should adhere to the two \ment system\ngthening technological research, strengthen hidden hazards control and intrinsic safety Enterprise construction took new steps. -The two \ng the power of the company management system and the application and implementation of the safety loop five-star management system, improve the safety management system, realize the system of safety control. Further regulate security routines, safety supervision and management network role to play to achieve closed-loop. Strengthening the supervision and management of habitual violation of, strengthening the safety supervision of outsourcing contractors. Carried out in spring and autumn of security inspections, flood control and inspection, safety production month, day supervision of production safety and the Olympic Games and otherA、个性 B、年龄 C、地理位置 D、文化背景 E、购买行为
2、关于高层、中层和基层管理者三者之间的关系，可以描述为（ ）。 A、他们所履行的管理职能是相同的
B、高层管理者花在计划职能上的时间要比基层管理者多 C、高层管理者花在控制职能上的时间要比基层管理者少 D、基层管理者花在领导职能上的时间要比高层管理者多
3、存货经济批量模型中的存货总成本由以下方面的内容构成（ ）。 A、进货成本 B、储存成本 C、缺货成本 D、折扣成本 E、谈判成本
4、MRP的三方面的基本工作是（ ）。
A、采购计划 B、物料清单 C、主生产计划 D、车间生产计划 E、库存状态记录
5、根据“尊者优先了解情况法则”的礼仪要求，为他人介绍的先后顺序应当是（ ）。 A、先向身份高者介绍身份低者 B、先向年长者介绍年轻者 C、先向女士介绍男士等 D、先向客户介绍本公司同事
6、服务的无形性的特征表明 （ ）。
A服务不可储存B服务不能申请专利C服务不容易进行展示或沟通D服务难以定价E服务的提供与顾客的满意取决于员工的行动
7、价格方面要考虑的因素包括（ ）。
A、价格水平 B、折扣折让 C、佣金 D、付款方式 E、信用
8、收入的取得可能会影响下列哪些会计要素（ ）。
A、资产 B、负债 C、费用 D、所有者权益 E、利润
9、下列报表属于企业对外报表的有（ ）。
A、资产负债表 B、利润表 C、所有者权益变动表 D、现金流量表 E、产品成本表
10、公关广告与商品广告的差异在于（ ）。
A、直接目的不同 B、根本目的不同 C、内容不同 D、新闻界的报道方式不同 E、应用范围不同
11、企业认真做好消费者的公关工作，就是要树立“消费者就是朋友”的思想，不仅要满足消费者物质消费的需求，还要满足消费者（ ）等精神方面的需求，从而达到经济效益和社会效益的统一。
A、信息知晓的需求 B、情感的需求 C、选择的需求 D、表达的需求 E、参与的需求
12、企业信息系统的开发工作小组的开发人员有（ ）。
ctivities, comprehensive and tamping Safety Foundation ... Troubleshooting, management mechanism, give full play to role of technical supervision and realization of troubleshooting, management, improved process management. This year completed the boiler lower header leakage, boiler pressure, a major risk management, completed 29 of great risks and 3 General problems of governance. Complete chemistry lab construction, thermal control, and complete the boiler scale integrated management, host shafting vibration of 10 scientific and technological projects, such as. Complete supercritical 630MW on-line simulation system development and application of circulating water MCC standby power transformation, the transformation of desulfurization waste water, the unit water supply system of comprehensive treatment and discharge valve modification of coal mill 5 key technological transformation projects, group health is improved. --Science and technology innovation is further increased. Strengthen the characteristics of supercritical unit major issues, gradually clearing the particularity of supercritical unit and regularity. Developed motor oil time management, switch action times, statistics, coal-aided measurement software, improves the production level of lean management. Increased investment in science and technology, reporting science and technology projects and 14 technical project total cost percentage of the total annual production output of 0.25%. \coal-fired power plant flue gas desulfurization, denitrification complete development and application of key technologies\on the national science and technology progress second prize. 630MW supercritical units optimized control strategies and the 630MW development and application of on-line simulation system for supercritical units, supercritical 600MW units of turbine driven boiler feed pump set of comprehensive treatment of defects Datang technology respectively one or two and third. Meanwhile, information technology achievements, the company was named \na power information technology benchmarking enterprises.\ir and maintenance has improved further. Modify the inspection standards and standards on a regular basis, standardizing work procedures, checking and inspection project. Deepening the BFS++ system, and implements maintenance information shared. Reorganizing RB logic again, and ensure the success of the RB. Innovating the mechanism of maintenance management, implemented a project manager system. Successful completion of two autonomous maintenance, reliability improved steadily. Implementing two c-level maintenance, project themselves 48.7% and 42.3%, respectively. Accomplish two circulating pumps repair and overhaul of four Mills, maintenance teams to get exercise. Promote the work of energy saving and consumption reducing, complete the unit energy consumption diagnosis, plant water balance test, 10 energy-saving projects. Second, we should adhere to \he economic benefits of improving, outreach