新剑桥商务英语2教学大纲1(2)

2019-05-24 21:58

- Listen to an extract from the interview with Steve Moody, in which he explains how he motivates his staff.

- Do a case study about motivation. 3. Production

- Choose one Chinese company and one foreign company in your local area, study their procedures in staff motivation and make a comparison. V Assessment Will check their tasks and give feedback.

Unit 5 Management and cultural diversity ( 10th/11th weeks)

I Target Group: Sophomore II Teaching Objectives This unit aims to help students get a general understanding of different business cultures in different parts of the world, learn to describe the different cultural characteristics, be aware of the implication of cultural diversities on management. III Contents 1. Topic: Management and cultural diversity

2. Key words: Management, cultural diversity, cultural attitudes, cross-cultural management…

3. Function: Culture differences should be considered while managing an international or a multinational company. IV Procedure 1. Presentation - Cultural attitudes 2. Practice - Read a text about cultural differences in different parts of the world.

- Do a number of discussion exercises enabling students to consider their own cultural beliefs.

3. Production

- Browse on the internet or go to the library to find information about the different business cultures in different countries. Share your findings with your fellow classmates. V Assessment Will check their tasks and give feedback.

Unit 7 Labour relations ( 12th/13th weeks)

I Target Group: Sophomore II Teaching Objectives This unit aims to make the learner aware of the basic elements in management of labour relations, and make some simple analysis of the phenomenon in the human resources management. III Contents 1. Topic: Labour relations

2. Key words: Labour unions, trade unions, employers, employees, conflict, industries…

3. Function: Though learning this unit, students would be familiar with the functions of labour unions and trade unions. They will get how to ask for their help can be problem-solving. IV Procedure 1. Presentation - Labour unions 2. Practice - Listen to an interview with Denis MacShane about the role of trade unions.

- Read an extract from Bill Bryson’s book Notes from a Small Island about a trade union, and a text about labour relations in different countries. 3. Production

- Do some research and write a 100-200 word history of unions in China. (For example: When were they first founded? Have they always been legal? Have there been periods in which they have been more or less powerful, or important, or necessary, than today?) V Assessment Will check their tasks and give feedback.

Unit 8 Production ( 14th/15th weeks)

I Target Group: Sophomore II Teaching Objectives This unit aims to enable students to know more about production – one of the four key functions of a manufacturing company, get familiar with the just-in-time production methods, develop their understanding of the importance of product quality ,identify potential production problem and enlarge their vocabulary. III Contents 1. Topic: Production

2. Key words: Production, inventory, subcontractor, JIT…

3. Function: Though learning this unit, students could make correct production decisions.

IV Procedure 1. Presentation - Production decisions 2. Practice - Do some exercises about capacity and inventory decisions in production management.

- Read a text about the just-in-time production system.

- Listen to an interview with Alan Severn, the quality manager at Arcam Ltd, a producer of hi-fi equipment.

- Do a role-play about a product recall. 3. Production

- Ss are able to deliver their own views on the topics discussed in this unit. V Assessment Will check their tasks and give feedback.

Revision 16th week

I Contents: BEC Vantage Sample paper

四、考核办法与成绩评定办法 1、考核方式:考查 2、考核形式:闭卷考试

3、成绩评定:课程总评成绩=平时(40×%)+期末(60×%),百分制。 注:以上成绩组成自定,应将实践环节、学生自主学习考查情况纳入成绩总评。

大纲制定人:马颖( Ma Ying)

大纲审定人:


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