2.2.2 The Definition of innovation diffusion behavior
2.2.3 The Features of innovation diffusion behavior
2.3 Relationship between the third-party payment and consumer Behavior
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Chapter 3 the Methodology
3.1 Design and structure of survey
Wechat Payment is a mobile payment innovation product which is created by Tencent in 2008 and its development prospect is very bright.
3.2 Distribution and Collection of data 3.3 Data analysis
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Chapter 4 Discussion and conclusion
4.1 Major Conclusion Reached in this Thesis
4.2 Limitations of this Research and Suggestion For Future Studies
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Bibliography
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Acknowledgements
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