大学生兼职情况
学 院：工商管理学院
专业班级：营销
组 员：肖霄
调查报告
1002
郑桂龙
王朝鸿
2012 年 10月
大学生兼职情况调查报告
大学生兼职情况调查
报告
调查目标：1了解大学生兼职的目的 2了解大学生获得兼职性息的渠道 3了解大学生对兼职公司的选择标准
4了解没有兼职经历的大学生对兼职公司的印象及要求 以更好的促进兼职公司的发展 调查时间：2012年10月
调查方式：焦点小组座谈会，问卷调查 调查地点：湖南商学院
样本情况： 共发放120份问卷，回收到119份，问卷回收率约为99.16%。
其中被过滤掉的问卷有25份，有效问卷率约为79%。
人员安排：问卷访问者：全体成员 肖霄 郑桂龙 王朝鸿
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大学生兼职情况调查报告
目录
1受访者基本特征分布 ························ - 5 -
1.1受访者性别分布 ························································································ - 5 - 1.2受访者年级分布 ························································································ - 5 - 1.3受访者户籍所在地分布 ············································································ - 6 - 1.4受访者家庭月收入（元）分布 ································································ - 6 -
2受访者的兼职状况及其要求分析 ················· - 6 -
2.1受访者的兼职状况的分析 ········································································ - 6 - 2.1.3受访者获取兼职信息的渠道分析··················································· - 8 - 2.1.4受访者兼职每学期兼职的次数分析··············································· - 8 - 2.1.5受访者所做过的兼职类型分析·····················································- 10 - 2.2受访者的要求分析 ·················································································- 11 -
2.2.1受访者理想的兼职地点分布·························································- 11 - 2.2.2受访者对日工资的要求分析·························································- 12 - 2.2.3受访者理想的兼职工作·································································- 12 -
3受访者对兼职公司形象的态度及要求 ··············- 13 -
3.1受访者对兼职公司的态度 ······································································- 13 - 3.1.1受访者对兼职公司的整体感觉·····················································- 13 - 3.1.2受访者对兼职公司收费的看法·····················································- 14 -
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大学生兼职情况调查报告
3.1.3受访者对兼职公司划分会员等级的态度分析·····························- 15 - 3.1.4受访者对兼职公司的可信度分析·················································- 15 - 3.2 受访者对兼职公司的要求 ····································································- 16 -
3.2.1受访者所能接受的兼职公司的收费标准·····································- 16 - 3.2.2受访者接受的兼职公司划分会员等级的标准分析·····················- 16 - 3.2.3 受访者选择兼职公司的标准························································- 17 -
4 结论与建议 ·····························- 18 -
4.1对当今兼职公司现状的总结 ··································································- 18 - 4.2对兼职公司的建议 ··················································································- 18 -
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大学生兼职情况调查报告
在当今社会，兼职现象已经是越来越普遍，尤其是在大学生群体中。可以说，兼职对于大学生来说已经不仅仅是意味着一份收入，更是意味着一次实践的机会、一次挑战自我的机会。兼职不仅仅能够开拓大学生的视野；树立当代大学生自己的核心世界观、主流价值观；更是能够为以后的工作积累一定的社会经验。因此，可以说兼职公司在做大学生兼职这一块上存在着巨大的市场。 进而，在此次市场调查中本小组以大学生兼职为主题。将调查所得数据进行分析整理，我们整理出了以下信息。
1受访者基本特征分布
1.1受访者性别分布
在所回收到119份问卷中，填写了性别信息的44份。该问题的信息有效率为37%。在该信息的有效问卷中，受访者中有男生10人，所占百分比为22.7%；剩余34人为女生，所占百分比为77.3%。结合我校大学生男女比例分布情况，受访者性别分布比例认识比较合理的。 1.2受访者年级分布
在回收到的119份问卷中，只有44人填写了该信息，信息的有效回收率为37%；在填写了该栏的大学生中：大一的有21人，所占比重为47.7%；大二的有7人，所占比重为5.9%；大三的有11人，所占比重为25.0%；大四的有4人，所占比重为9.1%；还有一人不是大学生，比重为2.3%。结合采访者及我校现状分析，受访者年级分布，一是与采访者自身的年级分布有关，毕竟采访这位大一学生，相对而言会结识跟多的大一生；二是与时间有关，大四学生处于毕业期，不少大四生已返乡，因而受访者中大四学生比重较小。
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