中国地质大学长城学院2012届毕业论文文献综述
质是文化问题的研究，文化应作为整个旅游研究的共性思维，文化研究能够有效地鉴定旅游现象的共性和个性，发现旅游现象的规律，能够提供解决旅游发展中实际问题的有效途径：兰英英(2010)指出国内对文化遗产旅游的研究仅限于解决管理体制的矛盾和产权界定的问题，并未真正触及到遗产旅游的核心——文化旅游的真实性和商业性，在文化旅游方面并没有探讨各类文化旅游与经济、社会、环境的可持续发展的相互关系。
总体来看，国内研究文化旅游的各个分支比较零散，并没有形成一条明显的发展线路，其研究重点偏重于文化旅游资源的可持续发展问题，国内部分地区尤其是一些少数民族地区的民俗风情开始出现同化现象，使得这些文化旅游资源的原有吸引力减弱甚至消失。
4 总 结
综上所述，文化是旅游者出游的出发点和归结点，是旅游景观吸引力的源泉，是旅游业的灵魂。文化具有抽象性和具体性，将抽象的文化内涵用具体的物化产品或某一动态的过程来加以外化，才能为多种层次的旅游者所欣赏、所感受，才有可能将旅游资源的文化优势转化为产品优势，从而形成产业优势。但是，由国内外研究现状看来，文化资源在旅游开发中存在很多问题，很多文化资源丰富的旅游地对文化内涵挖掘不够，产品形式单一，不注重市场化运作等等。更有甚者，为了一时的经济利益，忽视旅游地的文化精神形象，造成旅游资源破坏，致使旅游产品失去了自身的特色性文化内涵、失去了可持续发展的动力。
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中国地质大学长城学院2012届毕业论文文献综述
参考文献
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迁安市文化旅游产品及其表现形式研究
摘 要
近几年，游客对旅游产品的文化品位要求越来越高，文化已成为旅游业发展的灵魂，不但赋予旅游活动强大生命力，也是旅游业可持续发展的关键。本文通过分析研究，迁安市具有丰富的历史遗迹、文物资源和遗址遗迹等物质文化遗存，也有民俗风情、节庆和企业文化等非物质文化，为此对迁安市文化旅游产品及其表现形式作了一系列的调研的基础上形成的一点思考，结合旅游文化资源在旅游业中的地位和作用，就迁安市的文化旅游资源的开发现状与文化旅游产品作研究和思考。 关键词：迁安市； 文化旅游； 产品表现形式
ABSTRACT
In recent years, visitors to the tourism product culture increasingly demanding high-grade, culture has become the soul of tourism, tourism activities not only give powerful vitality, but also the key to the sustainable development of tourism industry. This article through the analytical study, Qian'an is rich in historical relics, artifacts and relics resources and cultural heritage, there are customs, festival and the corporate culture of non material culture, the Qian'an cultural tourism product and its form of expression has made a series of research formed the basis of a little thought, combining with tourism cultural resources in tourism in the status and role, Qian'an cultural tourism resources development and tourism product research and thinking.
Key words：Qian'an city; cultural tourism; product form
目 录
1 前 言 ......................................................................................................................................................... 1 1.1研究目的 ................................................................................................................................................... 1 1.2研究意义 ................................................................................................................................................... 1 1.3研究方法 ................................................................................................................................................... 1 1.3.1文献检索 ................................................................................................................................................ 1 1.3.2问卷设计及抽样对象与方法 ................................................................................................................ 1 1.3.2实地考察分析 ........................................................................................................................................ 1 2 文化旅游的相关理论 ................................................................................................................................. 2 2.1文化旅游的概念 ....................................................................................................................................... 2 2.2文化旅游的表现形式 ............................................................................................................................... 2 2.2.1历史文化旅游表现形式 ........................................................................................................................ 2 2.2.2现在文化旅游表现形式 ........................................................................................................................ 2 2.2.3民俗文化旅游表现形式 ........................................................................................................................ 2 2.2.4道德伦理文化旅游表现形式 ................................................................................................................ 2 2.3文化旅游的特点 ....................................................................................................................................... 3 2.3.1创意性 .................................................................................................................................................... 3 2.3.2科技性 .................................................................................................................................................... 3 2.3.3体验性 .................................................................................................................................................... 3 2.3.4主题化集约性 ........................................................................................................................................ 3 3 迁安市文化旅游产品发展现状 ................................................................................................................. 4 3.1迁安市简介 ............................................................................................................................................... 4 3.2迁安市文化旅游发展现状 ....................................................................................................................... 4 3.2.1迁安历史悠久，文物古迹众多，旅游资源丰富 ................................................................................ 4 3.2.2旅游接待服务设施规模不断壮大 ........................................................................................................ 4 3.2.3旅游商品及线路开发特色突出 ............................................................................................................ 4 3.2.4旅游宣传促销效果明显 ........................................................................................................................ 5 3.3文化旅游产品开发存在的问题 ............................................................................................................... 5 3.3.1产品开发散乱,缺乏文化主题的整合 ................................................................................................... 5 3.3.2旅游产品缺少本土性 ............................................................................................................................ 5 3.3.3可开发条件与文化资源品位呈反比 .................................................................................................... 6 3.3.4 缺乏科学可行的发展机制 ................................................................................................................... 6 3.3.5人文资源开发比较困难 ........................................................................................................................ 6 4 迁安市文化旅游产品发展的可行性分析 ................................................................................................. 6 4.1有利因素 ................................................................................................................................................... 6 4.1.1优越的区位及便利的交通 .................................................................................................................... 6 4.1.2深厚的历史文化及企业文化 ................................................................................................................ 6 4.1.3雄厚的经济实力及政府的高度重视 .................................................................................................... 7
4.2不利因素 ................................................................................................................................................... 7 4.2.1缺少文化旅游专业人才队伍 ................................................................................................................ 7 4.2.2旅游资源禀赋特点不突出 .................................................................................................................... 7 4.2.3民间资金引导措施少 ............................................................................................................................ 8 4.3发展机遇 ................................................................................................................................................... 8 4.3.1政策支持 ................................................................................................................................................ 8 4.3.2历史源远流长，旅游前景广阔。 ........................................................................................................ 8 5 迁安市文化旅游产品表现形式 ................................................................................................................. 9 5.1钢铁文化旅游产品 ................................................................................................................................... 9 5.1.1钢铁文化主题公园 ................................................................................................................................ 9 5.1.2钢铁文化博物馆 .................................................................................................................................... 9 5.1.3钢铁交易博览会 .................................................................................................................................. 10 5.2北齐文化旅游产品 ................................................................................................................................. 10 5.2.1古长城文化旅游 .................................................................................................................................. 10 5.2.2举办民俗文化节 .................................................................................................................................. 10 5.2.3文娱汇演展北齐印象 .......................................................................................................................... 10 5.3遗址文化旅游产品 ................................................................................................................................. 11 5.3.1旧石器时代遗址 .................................................................................................................................. 11 5.3.2新石器时代遗址 .................................................................................................................................. 11 6 结束语 ....................................................................................................................................................... 12 参考文献 ....................................................................................................................................................... 13 致 谢 ........................................................................................................................................................... 14 附 录 ........................................................................................................................................................... 15