商务英语写作 business report——increase the department store's profit
Table of Contents
Executive Summary ⅲ
Introduction 1
Purpose, Scope, and Challenges Methods
The Decreasing Profits in Harrods Department Store 25% Decreasing compared with 2011 Competition’s Average Profits in 2011&2013 Major Causes of the Decreasing
Impact on Harrods Department store More Funds Needed to Increasing Profits Jeopardizing the Harrods’ Brand Reputation
Methods for Increasing the Profits Three Ways to Increasing the Profits
The Fund Needed to Carry Out the Measures
Conclusions and Recommendations
Supplementary Parts Appendix Bibliography 1 2 2 2 2 3 4 4 4 5 5 6 6 7 7 8