46.
Recruitment: how to ensure that the best applicant for a job is selected (how to ensure that the best candidate for a post is selected)
During the selection process we should pay attention to the candidates’ quality and attribute. Quality refers to the candidate’s ability to conduct his or her future work. During the interview candidates will have to be asked to demonstrate their ability to solve problems and deal with emergencies.
In addition the other important factor should also be considered. That is the attribute of the candidate. It has something to do with the candidate’s character and value. Those whose value is in the conflict of the company’s ethics will not be considered as best candidate even if they demonstrate remarkable ability in their work.
47. How to decide whether to float a company on the stock market
A: we should check the policy concerning listing a company onto the stock market. Different stock exchanges have different policies and requirements. We should check these policies or requirements to see that if our company meets the demand so as to be listed on the stock market. For example according to the policy of many SEs, the total capital of a company should meet a certain level before it can be listed. Besides, its after-tax profits should also reach a certain level. So check these policies to see if our company is qualified to be listed onto the stock market. Second, we should understand and are willing to take the responsibilities that a listing company has to bear such as disclosure director’s duty all kinds of expenses tax and so on.
48. Training: the importance of training staff to use new technology
A: it is a very important step to train your staff in how to use the new technology. First of all most of your staff won’t be familiar with this technology since it is new and unless you train them they will spend much more time in getting used to it. Therefore your training is worthy in getting your staff to understand the new technology. Secondly you still won’t enjoy the high efficiency brought up by the new technology if you can’t achieve the perfect combination of your staff and the new technology which is only possible through training. The last but not the least you can improve your staff’s ability to harness the new technology through your training program and make them more confident in their work, which will definitely enhance the efficiency of your company.
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49.
The importance of selecting appropriate members of staff to attend exhibitions
A: your aim of exhibiting your products at the trade fair is to show your customers the high quality of your products through fine demonstration and careful explanation, which will only be achieved by selecting right staff to attend the trade fair. The staff you select should at least have a good understanding of the products you display. They must know the quality function description production packing and other important fields of your products. Besides they must have strong ability of promoting and marketing. These elaborately-selected staff can answer any kind of question produced by the customers about your products and can secure contracts with them skillfully, which will make your display a complete success.
50. Production management: how to organize an effective stock control system
A: there are three important steps: first step up a monitoring system in the company to watch closely the level of inventory so that the inventory can be maintained at an appropriate level. Second set up a reporting system to inform the manager of any possible changes in the level of inventory. If the level is too low try to improve it and reduce its negative effect on the production. If the level is too high try to reduce it and pay attention to the lack of capital and difficulties it will exert on the management. Third make everyone in the company clear about the importance of stock control so that every part of this system is operating effectively and altogether achieve a high proficiency of the whole.
注释：stock control system 存货控制，不会因库存过低而使生产收到影响，也不会因库存过多而占压资金并增加管理上的困难。
51. Meeting: the importance of regular meeting with suppliers
A: first improve your cooperation with your supplier. It is not just a simple deal you make with your supplier. That is to say you should do your business with your supplier on the basis of equality mutual respect and mutual benefit. Second try to let your suppliers know that you are willing to establish the long-term relationship with them so that they are more confident in the current business with your company. Third it is your PR department’s job to communicate with your suppliers on the regular basis and enhance the friendly relationships between you and your suppliers.
52. The importance of teamwork for the effective management of projects
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A: to manage projects involves heavy workload and requires much of the company’s energy and human resource. However by using teamwork we can make this complicated work become simple and easy. First when we set up a project-oriented teamwork all members of the projects are united and work in a teamwork spirit. That means they work more systemically and coordinate more with each other. As leaders we won’t worry about the time we will have to waste on the coordinating procedures anymore. Second by using teamwork we can create a sound and effective communication with the project and monitor the communication between members as well as the communication between boss and subordinates. Third in a team everyone tries to help others in their work and a lot of problems can be solved quickly after they occur. The managers can thus save the energy and time for trouble-shooting.
53. The importance of providing employees with clear job descriptions
A: if you give your employees clear job descriptions they will have a better understanding of what their jobs are and what their bosses expect from them. Then they can work according to their aims without any misunderstanding of their jobs which will definitely improve the efficiency of your employees’ work. In addition for managers clear job description can enable them to know their subordinates’ work better and to monitor and control their work effectively.
54. The importance of understanding cultural differences when working in an
international environment
55. How to ensure that company growth proceeds at the optimum rate
A: first we should control the expansion of our company which if not appropriate can cause too much bubble and give a false impression of prosperity. Second plan our company’s future carefully. This includes considering in detail the budget of our company; opening more markets for the company’s products and gearing our company towards a right direction in which its development can be sustainable sound and rapid. Third make sure that we can get all the resources needed for our company’s development including the materials we need to produce our products the capital we need to make investments and the human resource we need to keep our staff highly-qualified.
56. How to manage a heavy workload effectively
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A: first we should have a timetable illustrating all the details about the work of every staff within a day, a month or even a year. We can deal with more workload while shouldering more responsibility if we can arrange our work in advance. Second make sure that we can communicate with our colleagues effectively so that we can make use of their advice or ideas to help us solve the problems or unexpected things occurring in our work. Third as for ourselves we should keep ourselves physically sound to handle the stress a heavy workload might bring about.
57. The importance to a company of having a Health and Safety policy
A: as a kind of legal document Health and Safety policy can help a company to reduce the possible injuries or accidents that may happen in the process of production or office work as it explains in detail what the staff should and should not do in order to keep themselves safe in their work. If those accidents or injuries do happen the Policy made by the company can also be used as reference in case of civil liability. Besides the Health and Safety policy can serve as a record which will be very useful if an inspector questions the company’s precautions on health and safety.
58. How to ensure that staff at all levels receive appropriate feedback on
individual performance
A: we should establish a complete set of evaluating system within the whole company to monitor individual performance of every employee and to report their performance to the board and the department they belong to. Their performance is judged on the basis of their position and responsibility and in accordance with their personal abilities. Of course any other factors that will affect their performance directly or indirectly will also be taken into consideration. Besides the feedback will be sent directly to our employees’ mailbox immediately after their performance is evaluated.
59. How to maintain customer interest in a company’s products
A: usually customers are interested in the products which have high reputation or world-wide brand names. Therefore a company should try to keep the fame of their products and develop its products into a global brand in order to attract its customers. And of course customers are often concerned about the quality of the products they are intended to buy. In this regard a company should make their products reliable to use. In addition a company should upgrade their products in a direction that will lead to a multi-functional and user-friendly kind of products.
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Try to show your customers that your products have great potentials so that they will keep their interest in your products.
60. The importance of having a career plan in order to achieve high levels of
success at work
A: a career plan is very important for employees. If you plan your career in advance you will have a better idea of what you should do and what you have to achieve at the different stages of your career, which will make you more realistic at work. The plan will guide you throughout your career and make you easier to climb the ladder within the framework of your company. Every time you start your work you will find there is a clear goal before you and every time you achieve your goal another goal has already been set for you to continue. You will never feel lost in the complicated environment and can gain advantage among the tense competition with your colleagues. Gradually you will find yourself moving steadily towards your success and finally reach the top of your career. All of these are not your dreams and they can be realized if you have your career plan.
61. The importance of product diversification to the success of a business
A: in today’s increasingly-competitive market product diversification is crucial to the success of a business. Today’s market is becoming more and more diversified which means a single range of products produced by a certain company cannot survive since the competition is extremely high. And even if you survive you will find your earnings via a single product won’t cover even a small fraction of your cost. Therefore a business should diversify its product range. A diversified product range will make you avoid the tense competition in the specific area and give you more opportunities to open up more potential markets which will reduce to a large extent the risks due to the high competition. (还可从吸引顾客的角度来说)
62. The importance in business of maintaining personal contact with clients
A: some of your clients are your important suppliers and others are your distributors. Therefore keeping contact with them means you keep a good communication with your suppliers or distributors whose information is crucial to your production and sales. Any information you gain from your client can be used to test the popularity of your products. Usually formal or official contact with your clients won’t give you much more opportunities to get the information you need. Personal contact however can be developed into a very useful contact since it can produce a sound environment in which you talk to your clients personally. And
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