电子商务物流管理毕业论文(4)

3.1.4 EMS、普通快递模式 ................................................................................ 18

3.1.5京东商城物流模式的选择......................................................................... 19

3.2 B2C企业物流业务流程分析 ·············································································· 20

第4章B2C企业物流业务流程优化策略 ................................................................ 23

4.1 B2C企业进行物流业务流程优化的必要性 ······················································ 23

4.2 B2C物流业务流程优化 ······················································································ 24

4.2.1订单处理的优化......................................................................................... 24

4.2.2出库配送的优化......................................................................................... 26

4.2.3售后服务（退换货）的优化..................................................................... 28

4.3案例——当当网的持续优化之路······································································· 30

结论 ............................................................................................................................. 33

致 谢 ........................................................................................................................... 34

参考文献 ..................................................................................................................... 35